Kelly Osbourne: The Material Girl

Kelly Osbourne has been confirmed as the new face of Madonna and her daughter Lourdes' fashion line, Material Girl.

Taylor Momsen was the first famous face of the brand, lasting a mere six months in the promo role.

A spokesperson for the Material Girl brand said today: "We've had a long time crush on Kelly and featured her as one of our 'cool peeps' over the summer. We are so thrilled."

And Kelly seems equally enamoured by her new employers: "To be thought of as an inspiration in that way is brilliant. I hope little girls look up to Lourdes because she doesn't dress too grown up and she always looks so stylish."

Congrats, Kelly.